Facebook Marketing success factors

Facebook Marketing quick guide

Facebook Marketing success factors

As a starting point to developing a Facebook marketing strategy we recommend this guide from Facebook on Developing a Facebook marketing strategy.

Ebooks on Social media marketing

• 10 Common Social Media Marketing Mistakes
• Facebook Advertising Guide
• Managing Social Media Marketing Guide
• Smarter Facebook Marketing Guide
• Smarter Google+ marketing guide
• Smarter Instagram marketing guide
• Smarter LinkedIn marketing guide
• Smarter Pinterest marketing guide
• Smarter Twitter marketing guide
• Social media communications for Not-for-Profit organisations
• Social Media Management Checklist
• Social media marketing strategy guide

Marketing templates on Social media marketing

• Managing social media plan example template
• Social media marketing audit template
• Social Media Marketing Strategy Workbook
• Related statistics

• Facebook's own statistics - this company page gives a brief snapshot, but not updated so often

1. Facebook ad clickthrough rates - new research
2. Brits love Facebook
3. New data shows impact of Facebook Timeline changes
4. How to get more visibility for your Facebook Page through understanding EdgeRank
5. Facebook advertising effectiveness research
6. Tools & Software

• New, free Facebook campaign tracking tool