Facebook top the list of social media startegy(SMO)

Face book top the list of social media startegy

    Successful Facebook Marketing Examples

Is your Facebook engagement dropping?

Need some inspiration to pump up your Facebook marketing?

As the Facebook news feed continues to change, it’s important to figure out how to make the platform work for you.

In this article I’ll share Facebook pages from both large and small brands, and tips to incorporate their tactics into your Facebook marketing plan.

#1: Qatar Airways

Qatar posts a number of pictures about football (soccer in America), which is what their fans care about. Fans are very responsive to questions and posts on the company’s page, as well.

#2: Dove

This inspiring video helped Dove get close to half a million views and thousands of likes, comments and shares. In the video they hardly mention the brand. This isn’t a commercial—they’re telling a story

#3: Oreo

Oreo continues to dominate Facebook with their delicious cookie. It’s almost too easy. Beautiful images combined with recipes and a creative use of hashtags also help.

#4: Humans of New York

Humans of New York is a bit different as a brand in that it started as a photographer telling stories. It developed into a book and a movement to connect on a deeper level with individual people who live in New York.

Key Takeaway: Tell your fans a story about your brand directly in a Facebook post.

#5: Agilent Technologies

Agilent is a B2B company that uses their Facebook page to tell where their instruments are being used. They brand their images and make them eye-catching.

Agilent also connects people to the brand by sharing personal information. For example, they featured their longest-serving employee with then-and-now photos and a link to her story.

#6: Girls Who Code

This non-profit does a great job of mixing up the posts on their Facebook page. They keep fans up to date about what’s happening with their mission.

#7: Stella and Dot

Stella and Dot is a network marketing jewelry company using their page to promote their products and share information. One thing they do very well is cross-promote to their other channels, such as Instagram. When you connect to your audience on multiple channels, it improves your chances of being seen

.#8: Neil Gaiman

While you might not consider an author a brand, these days authors are branding themselves, as well as their work. Neil Gaiman does a great job of getting personal with his audience.

Illegal Pete’s also connects to their fans via the Postmates app.

#10: Starbucks

With more than 37 million fans, the Starbucks Facebook page is in the top 10 brand pages.

One of the things Starbucks does right is they give people tips to help them use their products.